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State of Commerce


Buying activity was collected from websites operating on Salesforce Commerce Cloud. To qualify for inclusion, a digital commerce site must have conducted transactions throughout the analysis period (Q1 2019 through Q1 2022) and met a monthly minimum visit and order threshold. Additional data hygiene factors were applied to ensure consistent metric calculation.

  • Distribution of Commerce Performance Levels.
  • Digital Leaders.
  • Digital Moderates.
  • Digital Laggards.

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